The best way to do this is to design a very convincing landing page. A landing page is a page in your website that is designed to capture visitor's information through the use of lead capture form ( conversion form). Oftentimes this is done by offering free e-books, free tutorials, free downloads of articles or white papers, free trials or free coupons of products, in exchange for email details or other information needed by the company. When done correctly, landing pages can be an indespensable marketing tool that will surely generate lead conversion.
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